BBA General
- Hands-on Training
- Faculty with International Experience
- Advanced Curriculum
- Upto 100% Scholarship based on merit
About the Course
The Bachelor of Business Administration (BBA) program at Takshashila University is designed to cultivate future business leaders by providing a comprehensive foundation in management principles and practices.
Graduates of the BBA program will demonstrate the ability to develop models and frameworks that critically assess various business management contexts. They will gain proficiency in fundamental accounting concepts and processes, acquire a solid understanding of computer fundamentals and the application of software tools in business, and appreciate the significance of quantitative techniques.
Pursuing a BBA degree at Takshashila University equips students with the knowledge and skills necessary to navigate the dynamic business landscape and lays the groundwork for advanced studies, such as a Master of Business Administration (MBA), further enhancing career prospects and earning potential.
Course Curriculum
Year 1
Business Communication: Develop effective communication skills essential for the business environment.
Business Mathematics: Learn mathematical techniques applicable to business decision-making.
Fundamental Accounting: Understand the basics of financial accounting principles and practices.
Management Information Systems: Explore the role of information systems in managing business operations.
Microeconomics: Study the behaviour of individuals and firms in making decisions regarding the allocation of resources.
Year 2
Organisational Behaviour: Examine the impact of individual and group behaviour within organisations.
Managerial Economics: Apply economic theory to business management practices.
Cost Accounting: Learn methods for recording and analysing costs associated with products or services.
Macroeconomics: Understand the performance, structure, and behaviour of an economy as a whole.
Essentials of IT: Gain proficiency in computer fundamentals and the application of software tools in business.
Year 3
Principles of Marketing: Develop an in-depth understanding of the marketing planning process to create and implement integrated marketing strategies.
Financial Management: Learn about managing an organisation’s financial resources effectively.
Operations Research: Understand practical applications of analytical methods to help develop modelling and decision-making processes.
Banking and Insurance: Gain insights into the Indian banking and insurance sectors, including their latest offerings and day-to-day operations.
Entrepreneurship Development: Learn the fundamentals of starting and managing new business ventures.
Programme Outcomes (POEs)
Core Business Knowledge
Equip students with a solid foundation in key business disciplines such as accounting, marketing, finance, economics, and management to make well-informed decisions in real-world scenarios.
Managerial and Leadership Skills
Develop essential managerial and leadership competencies that enable students to lead teams effectively, manage operations, and contribute to organisational success.
Entrepreneurial Mindset
Encourage innovation and entrepreneurial thinking to help students identify business opportunities, take calculated risks, and launch or manage startups successfully.
Ethical and Social Responsibility
Instill a strong sense of business ethics and social responsibility, enabling students to act with integrity and contribute positively to society and the corporate world.
Communication and Interpersonal Skills
Enhance verbal, written, and digital communication skills along with interpersonal abilities to collaborate efficiently in diverse professional environments.
Global Business Awareness
Foster understanding of global markets and international business practices to prepare students for opportunities in a rapidly globalising economy.
Critical Thinking and Problem Solving
Sharpen analytical and decision-making skills to identify problems, analyse alternatives, and implement effective solutions in business settings.
Technology Integration
Empower students with technological proficiency and data-driven approaches to leverage digital tools for business optimisation.
Career Readiness and Lifelong Learning
Prepare graduates for successful careers in business, government, and non-profit sectors while nurturing a mindset for continuous personal and professional growth.
Programme Outcomes (POs)
Comprehensive Business Knowledge
Develop a strong foundational understanding of key business disciplines including management, marketing, finance, operations, human resources, and entrepreneurship.
Analytical and Critical Thinking
Acquire the ability to analyse complex business problems, interpret data, and apply logical and strategic decision-making techniques.
Effective Communication Skills
Enhance verbal and written communication skills for professional business settings, including report writing, presentations, negotiations, and interpersonal interactions.
Ethical and Social Responsibility
Foster awareness of ethical, legal, and social responsibilities in business and demonstrate integrity and professionalism in all endeavours.
Leadership and Teamwork
Cultivate leadership abilities and collaborative skills necessary to work effectively in teams and manage group dynamics in organisational environments.
Global Business Perspective
Understand the impact of globalisation on business practices and develop the ability to operate effectively in diverse cultural and international contexts.
Technological Proficiency
Gain practical knowledge of modern business technologies and management information systems that support business operations and decision-making.
Entrepreneurial Skills
Encourage creativity, innovation, and entrepreneurial thinking to identify business opportunities and launch or manage startups and enterprises.
Problem-Solving Abilities
Apply business theories and quantitative techniques to solve real-world business issues efficiently and effectively.
Career and Higher Education Readiness
Equip students with the necessary skills and knowledge to pursue professional careers in business or continue higher education such as MBA or other postgraduate programs.
Programme Specific Outcomes (PSOs)
Comprehensive Business Knowledge
Equip students with a strong foundational understanding of core business disciplines such as accounting, finance, marketing, human resources, and operations.
Analytical and Critical Thinking
Enable students to critically analyse business problems, evaluate alternatives, and develop effective solutions using quantitative and qualitative tools.
Effective Communication Skills
Develop strong oral and written communication skills essential for corporate interactions, team collaboration, and leadership roles.
Leadership and Teamwork Abilities
Foster leadership qualities and teamwork through projects, presentations, and group discussions, preparing students for managerial responsibilities.
Entrepreneurial and Innovation Mindset
Encourage entrepreneurial thinking and innovation, enabling students to create, develop, and manage new business ventures.
Ethical and Social Responsibility
Instil a sense of ethics, corporate governance, and social responsibility to make socially conscious business decisions.
Technological Proficiency
Enhance familiarity with modern tools and technologies such as management information systems, accounting software, and data analysis platforms.
Global Business Awareness
Develop an understanding of the global business environment and its implications for strategy, competition, and business practices.
Career Readiness
Prepare students for successful careers in sectors such as finance, marketing, banking, insurance, IT, and consultancy through practical exposure and industry interactions.
Foundation for Higher Education
Provide a strong academic base for pursuing higher studies like MBA, M.Com, or other specialised professional certifications.
Career Scope
A Bachelor of Business Administration (BBA) degree offers graduates a versatile foundation, opening doors to numerous career paths across various industries. The program equips students with essential skills in management, finance, marketing, and operations, preparing them for dynamic roles in the business world. Below are eight prominent career options for BBA graduates, along with their average annual salaries in India:
Financial Analyst
- Role: Financial analysts assess financial data to guide businesses in making informed investment decisions. They analyse market trends, prepare financial reports, and evaluate the performance of stocks, bonds, and other investments.
- Salary: ₹6,15,000 per annum (depending on the institution and experience).
Marketing Executive
- Role: Marketing executives develop and implement strategies to promote products or services, aiming to increase sales and enhance brand awareness. Their responsibilities include market research, campaign planning, and coordinating with advertising agencies.
- Salary: ₹3,00,000 to ₹5,00,000. per annum.
Human Resource Manager
- Role: Human resource managers oversee recruitment, employee relations, and organisational development. They ensure compliance with labour laws, manage benefits programs, and work to create a positive workplace culture.
- Salary: ₹5,00,000 to ₹10,00,000. per annum.
Business Development Executive
- Role: Business development executives identify growth opportunities, build client relationships, and develop strategies to increase company revenue. They often work closely with marketing and sales teams to expand the business.
- Salary: ₹3,00,000 and ₹6,00,000 per annum.
Operations Manager
- Role: Operations managers are responsible for overseeing production efficiency, managing supply chains, and ensuring quality control within an organisation. They work to optimise processes and improve overall productivity.
- Salary: ₹7,10,000 per annum.
Investment Banker
- Role: Investment bankers assist organisations in raising capital, provide strategic financial advice, and manage mergers and acquisitions. This high-profile role demands strong analytical skills and financial expertise.
- Salary: ₹10,00,000 to ₹25,00,000 per annum.
Data Analyst
- Role: Data analysts collect, process, and perform statistical analyses on large datasets to help organisations make data-driven decisions. They play a crucial role in interpreting complex data and presenting insights.
- Salary: ₹5,00,000 and ₹10,00,000 per annum.
Product Manager
- Role: Product managers oversee the development and success of a product or product line. They collaborate with cross-functional teams to ensure products meet market needs and align with business objectives.
- Salary: ₹8,56,384 per annum.
These roles represent just a fraction of the opportunities available to BBA graduates. Salaries can vary based on factors such as experience, location, and the specific employer. Pursuing additional certifications or advanced degrees, such as a Master of Business Administration (MBA), can further enhance career prospects and potential earnings.
What You Will Gain at Takshashila University
At Takshashila University, our Bachelor of Business Administration (BBA) program is well-planned to equip students with comprehensive business knowledge and practical skills, preparing them for all roles in various industries. Through a curriculum encompassing subjects like business communication, financial accounting, marketing, and organisational behaviour, students develop a robust foundation in business principles.
To apply for the Bachelor’s in Business Administration, candidates must meet the following criteria:
- Academic Qualification: Candidates must have completed their 10+2 or equivalent from a recognised board.
- Minimum Marks: A minimum of 50% marks is required in the qualifying examination.
- Entrance Exam/Interview: In some cases, an entrance exam or personal interview may be required to assess your suitability for the course.
Please check the specific details for the current admissions cycle on the Admissions Page.
The Takshashila University offers scholarships for deserving students. These scholarships are awarded based on academic performance, financial need, and personal achievements. The scholarships aim to provide financial support to talented students who demonstrate a passion for hospitality and wish to pursue higher education without financial barriers.
Academic Scholarship
S.No | Percentage of marks | Scholarship Amount per year (Rs) |
1 | 60% – 69% | 10,000 |
2 | 70% – 79% | 15,000 |
3 | 80% – 89% | 25,000 |
4 | 90% and above | 35,000 |
Sports Scholarship
S.No | Participation Level | Concession in tuition fee (%) |
1 | District | 25% |
2 | State | 50% |
3 | National | 75% |
4 | International | 100% |
For more information on available scholarships, eligibility criteria, and the application process, please visit our scholarships page.
Experience Beyond the Classroom at Takshashila University
At Takshashila University, life extends beyond academics, offering you a vibrant environment to grow personally and professionally. The campus is designed to encourage interaction, collaboration, and creativity, providing a platform to engage with peers, faculty, and industry experts.
What you can look forward to
Industry-Aligned Curriculum
Our programs are crafted in collaboration with industry experts to ensure you're job-ready from day one.
Expert Faculty
Learn from seasoned academicians and professionals who bring real-world experience to the classroom.
State-of-the-Art Infrastructure
Experience world-class facilities, including smart classrooms, modern labs, and a resource-rich library.
Holistic Development
Beyond academics, we focus on developing leadership, communication, and critical thinking through clubs, seminars, and cultural events.
Career Support
Benefit from dedicated placement training, internship opportunities, and career counselling to land your dream job.
Spread over 150 acres
At Takshashila University, you will have ample opportunities to hone your skills in real-world healthcare settings, utilising state-of-the-art medical facilities and simulation labs on our 150-acre campus.
Ready to start your journey towards a career in bachelor in business administration?
Similar Courses
If you are interested in similar fields of study, consider exploring the following programmes:
B.Sc. Medical Lab Technology
B.Sc. Radiography and Imaging Technology
B.Sc. Physician Assistant
Get more details about the Bachelor’s in Business Administration program, including course content, faculty, and admissions process, by downloading our brochure.
Frequently Asked Questions (FAQs)
What is the duration of the BBA program at Takshashila University?
The BBA program at Takshashila University is a 3-year full-time undergraduate course focused on core business disciplines and real-world applications.
What are the eligibility criteria for admission to the BBA course?
Candidates must have completed 10+2 or equivalent with a minimum of 50% marks from a recognised board. Some admissions may include an entrance test or interview.
What career opportunities are available after completing a BBA at Takshashila University?
Graduates can pursue roles such as marketing executive, financial analyst, HR manager, operations manager, and Business Development Executive or opt for higher studies like an MBA.
Does Takshashila University offer scholarships for BBA students?
Yes, Takshashila University provides academic and sports scholarships based on performance and merit, offering up to 100% tuition fee concession.
What makes the BBA program at Takshashila University unique?
The BBA course features an industry-aligned curriculum, expert faculty, state-of-the-art infrastructure, and career support services, ensuring holistic student development and job readiness.
